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Money, money, money... but where's the love?


Nathan Strum

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I rarely blog about my job since hey, it's a job. But this post isn't so much about my job, but rather my alma mater. Both of which just happen to be the same place. CalArts.

 

Y'see, the LA Times posted a little article today about how films that have been directed by CalArts animation alumni have collectively grossed over $26 billion dollars worldwide. Billion. With a "B". Like Carl Sagan would say: "Billllyuhn." There's a handy little "infographic" about it on CalArts' website.

 

I happen to know about this, since I was the one who gathered all of the data. It's all online. IMDB, Box Office Mojo, Wikipedia. Feel free to look it up. I was curious about it after seeing this chart, so that's what I did.

 

Now, this is strictly box offices grosses. Not home video sales. Not video games. Not TV series. Not advertising revenue. Not merchandising. Or theme park attractions. T-shirts. Candy. Underwear. Just box office grosses. The actual revenue these properties have earned is known only to the studios. However, it is known that Cars alone rakes in about $2 billion per year in merchandising.

 

So you might think then, "Cool... I bet CalArts is just rolling in dough, right?"

 

Uh, no.

 

Just to clarify that point, that would be a "no".

 

In case anyone was wondering.

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It's actually not our classroom anymore. Hasn't been for probably 25 years. I don't know exactly when they moved, but it was sometime in the mid-80's. That room is part of a completely different school within the Institute. We're in A221 now, but I haven't seen that show up in any films.

 

I'll have to keep an eye out for A113 though when I see Wreck-It Ralph again. It's got to be in there someplace.

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