I'm still learning with AVRs, so if something goes wrong I warned you, but I haven't bricked any AVR I tried yet
From programmer's name, it seems it's STK500 compatiable.
Is it registered as COM# port in your OS? If it is then you can use AVRdude to get firmware in there.
It should be something like:
Oh, and I forgot - get AVRdude from WinAVR package, which is free and you can find it on google in few secs