enderoute
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The Amiga: Why did it fail so hard in the United States?
enderoute replied to empsolo's topic in Commodore Amiga
Sorry, late to the party, was waiting for validation. Some of this stuff was said already but here is the summary from my mind: 1) Marketing - this seems to be what RJ Mical and Dave Needle thought 2) Branding - Gary Kidall from the Computer Chronicles pointed to the fact that the brand Commodore was associated with cheap work and it was hard to shake that preconception. 3) Ahead of its time - every platform had its killer app, IBM had Lotus 123, Mac had publishing software, for the Amiga the killer app was Deluxe Paint. The problem was that in the 80s there wasn't a good appreciation or business model for digital pictures. It's hard for us to imagine today since so much art is consumed digitally. Your art was trapped in the computer and the printers of the time couldn't capture the same result you saw on the screen. 4) Japanese Video Games - I liked someone else's idea that Mario had something to do with it. That the software and the price of the NES was so compelling that they never looked to the superior graphics of the Amiga. It's interesting to speculate what would have happened if Jay Minor didn't get his way and the Amiga was video game machine, not a computer.
