SP415

Hello, I have been a long time Lucasfilm/ILM cast and crew t-shirt collector and recently ventured into collecting the Atari crew shirts/clothing. This shirt is my current favorite Atari item. I bought this from a local estate sale (of an ex-Atari employee) here in the San Francisco Bay Area. Does anyone know when this Atari/Alfred E. Neuman design was first used? Thanks in advance for any information. Best Steve