I have a question for anyone who can remember buying or shopping for Atari cartridges in the early years:
How did you know that games like 'Pong Sports (Sears)' and 'Video Olympics (Atari)' were actually the same game with different titles? Was the assumption that if you bought a Sears Tele-games branded VCS you would only get your games from Sears? Was it even common knowledge that 'Tele-games' and 'Atari' was the same thing, or were they trying to create an illusion that they were different consoles?
By the standards of today, just having a separately branded version of your console exclusive to a single retailer would be odd, but releasing games with multiple titles seems like a recipe for huge amounts of confusion, crying kids, and pissed of parents. It seems like the only 'benefit' would be for collectors 35 years later who appreciate the challenge of collecting variants. Thanks!